In 2020 and early 2021, Cognopia studied the state of data maturity across industries and geographies. The result is this 51-page report that dives deep into the state of data maturity today.
Our participants scored 2.61 (out of 5) on our data maturity scale. This is the "Repeatable" level and shows the need to get more Business involvement in data activities today. Tying together aspirations with reality will be key in unlocking data's true potential.
Our report explores these topics, and more, and aims to provide guidance and direction for anyone facing similar challenges in their own organisation. We have included 3 case studies that look at how real-world companies are overcoming the gap between their aspiration and reality.